Adobe leader in Gartner’s ‘Magic Quadrant for Digital Marketing Hubs’
New Delhi, Feb 23 (IANS) Adobe has been named leader in the 2017 “Magic Quadrant for Digital Marketing Hubs” report by market research firm Gartner, the company announced on Thursday.
“Adobe is the only tech company in the industry with fully integrated design, data, customer intelligence and marketing solutions that enable brands to create and deliver the best digital experiences. Our position as a leader validates our work in this category,” Suresh Vittal, Vice President of Adobe Marketing Cloud, said in a statement.
Adobe empowers companies to become experience-led businesses by providing the tools to deliver data-driven, tailored experiences across all customer touch points.
Adobe Marketing Cloud supports 91 trillion customer transactions annually — more than any other company in this space — as well as 4.1 trillion rich media requests and over 100 billion emails, the company said.